# Local GEO

> When a customer asks AI for a local recommendation, your business either shows up or it doesn't. Local GEO takes your AI Visibility findings and Site Audit results and triages what to fix first. Schema, content gaps, competitor positioning. Prioritized by impact, not alphabetical order. One Job. About 15 minutes. Starts at $50.

## What it does

Local GEO is the AI-era equivalent of Local SEO. AI is the new front door for local customers. Scout triages what to fix first so ChatGPT, Gemini, and Perplexity recommend your business.

Ask Scout to run Local GEO on your business. One Job.

## The flex

Local GEO doesn't run a separate test. It reads your most recent AI Visibility findings, cross-references them with your Site Audit results, and decides what to fix in what order. Schema fixes get queued before content rewrites because schema is faster and AI weighs it heavily. Content gaps get queued before competitor positioning because content gaps are fixable; competitor positioning takes longer. The output is a prioritized plan, not a checklist.

## What you don't have to do

- You don't have to learn what schema markup is to use it correctly.
- You don't have to read seven AI Visibility reports and figure out which finding to fix first.
- You don't have to alphabetize a to-do list. Scout sorts by business impact.

## What you get

A prioritized fix list:

- **Schema fixes** for your site (LocalBusiness, Service, FAQ, Product). What to add, what to correct, what to remove.
- **Content gaps** where AI cited a competitor but could have cited you. Specific pages, specific phrases.
- **Competitor positioning** where the recommendation framing favors someone else. What to change to flip it.
- **Citation hooks** AI platforms cite from. What to publish or claim to land in those citations.

Ranked by impact, not alphabetical order. Formats: PDF, structured JSON.

## Pricing

| Plan | Cost | Includes |
|------|------|----------|
| Pay As You Go | $50 / Job | One Local GEO report |
| Pro | $100 / month | Three Jobs / month + weekly Monitoring |
| Portfolio | $500 / month | Unlimited Jobs + unlimited brands + weekly Monitoring |

7-day money-back guarantee. No annual contract.

## Where Local GEO fits in the causal chain

AI learns from your website.

- **[Site Audit](/site-audit/)** finds why AI might struggle with your site.
- **[AI Visibility](/ai-visibility/)** finds how AI talks to your customers.
- **Local GEO** triages what to fix.
- **[Surmado Sites](/sites/)** makes the fix real.
- **Monitoring** proves whether it worked.

Local GEO is the triage step. The Job that turns research into a prioritized plan, so the next step (Sites or your own dev) knows what to do first. Local GEO finds where you are invisible in local AI answers. Surmado Sites fixes the source AI reads.

## Who it's built for

Local service businesses and the agencies that serve them. Restaurants, dentists, attorneys, contractors, plumbers, electricians, HVAC, movers, salons, healthcare practices, real estate, fitness studios, local retail.

**Not built for** enterprise national brands with dedicated SEO teams.

## How it differs

- **vs. traditional Local SEO tools (Whitespark, BrightLocal, Moz Local):** these manage citations, monitor Google reviews, and track local pack rankings. Different surface, different methodology. Local GEO targets the surface AI uses.
- **vs. asking ChatGPT a local question yourself:** one prompt is one data point. Scout cross-references your full AI Visibility and Site Audit data to triage.
- **vs. enterprise GEO platforms:** built for the small local business, not for enterprise category management.

## Common questions

**Is Local GEO a separate product or part of AI Visibility?**
It's the next Job after AI Visibility. AI Visibility finds the gaps; Local GEO decides what to fix first. Both are Jobs you can run.

**Do I need this if I already do Local SEO?**
Both. Local SEO targets Google's local pack. Local GEO targets AI recommendations. Customers use both surfaces; you should test both.

**What about AI Overviews in Google search?**
AI Overviews are sourced partly from the same signals that drive AI recommendation: structured data, authority signals, content quality, real user metrics. Local GEO improves the same underlying signal quality.

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Canonical: https://www.surmado.com/local-geo/
Source: Surmado, Inc., Phoenix, AZ, USA